Brett Malden Demo Reel 2010-2011 v4. As Executive Creative Director | Executive Producer and Global Lead for Integrated Production Team at SapientNitro and Freelance.
This is a version of my Demo Reel with an alternate music track I helped compose, score and arrange with Scott Linnen, Creative Director and Beacon Street Studios for the Chrysler client called ‘Soul Mix 90’. Edited by Andres Ripoll.
Featured Clients include: 1.) Rock and Roll Hall of Fame 2.) Rolling Stones Magazine 3.) Mars: Dove Me Moments, Snickers Bar Hunger, Twix, M&M’s Vote 4.) Powerade 5.) Coke (Happiness Factory, Coke Vending Machine) 6.) Foot Locker (Nike iPhone App, Sneakerpedia) 7.) Chrysler-Jeep, (Jeep Wrangler Activision Call of Duty Black Ops Edition and Jeep Grand Cherokee), Chrysler (BEV + spots), Chrysler 200, Chrysler 300, Dodge Challenger, Dodge Durango-Citadel, Ram, Fiat BEV 8.) Celebrity Cruises 9.) Dr. Dre + Snoop “Kush” music video featuring Dodge Durango-Citadel 10.) Cornetto Ice Cream 11.) Healthy Choice 12.) Toyota Highlander 13.) Travelers Insurance 14.) Target
Jul 21, 2011 | Categories: Reels | Tags: Activision, advertising, Beacon Street Studios, Black Ops, Branding, Brett Malden, Brett Malden demo, Brett Malden demo reel, Call of Duty, Celebrity Cruises, Chrysler, Coke, Creative Director, cruises, digital age, digital marketing, Dodge, Dove Ice Cream, Dr. Dre, e-commerce, emerging media, Foot Locker, Integrated, Interactive, Jeep, Kush, M&M's, marketing, Mars, Media, mobile marketing, New Media, Nike, Online, Powerade, Producer, Production, Ram, Snickers, Snoop, Target, technologist, technology, Toyota, Travelers, Twix, video | Comments Off on Sizzle Reel
You gotta check out this 100+ slide presentation documenting the seminar highlights by day of what went down of substance at Cannes 2011. Brilliant summary. Thanks @Jessdee.
Jul 13, 2011 | Categories: Thoughts | Tags: advertising, Branding, Cannes, Cannes Lions, Cannes Lions 2011, Cannes Lions seminars, digital age, emerging media, future of advertising, marketing, Media, New Media, Online, process, seminars, technology, trends, video, viral | Leave A Comment »
Check out who said what at Cannes 2011 regarding building brands in the digital age of on-demand mobile consummerism.
Jul 13, 2011 | Categories: Thoughts | Tags: advertising, Branding, Cannes, Cannes Lions, Cannes Lions 2011, Cannes Lions seminars, digital age, discovery, emerging media, future of advertising, marketing, Media, New Media, Online, process, seminars, technology, trends, video, viral | Leave A Comment »
Jeep Grand Cherokee :30 TV spot with Wieden + Kennedy edited and repurposed for digital applications including rich media banners, online display ads and intro video content for the main jeep.com website. See more of the digital online experience at “Jeep.”
Jun 30, 2011 | Categories: Content | Tags: 30 second spot, advertising, banners, branded content, content, digital applications, display ads, Grand Cherokee, intro video, Jeep, Jeep Grand Cherokee, jeep.com, Online, online advertising, online display ads, rich media banners, Sapient, SapientNitro, ugc, user-generated content, video, W+K, Wieden, Wieden + Kennedy | Comments Off on Jeep: Grand Cherokee
Behind the scenes/making of Activision’s ‘Call of Duty’ video game prominently featuring the Jeep Wrangler. This was part of a larger coop venture promoting the new special edition Black Ops model Jeep Wrangler for 2011 featured on the product website at “BLACK OPS.”
Jun 29, 2011 | Categories: Content | Tags: 2011, Activision, advertising, b-roll, banners, behind the scenes, Black Ops, branded content, Call of Duty, Chrysler, Chrysler Jeep, content, coop, coop venture, design team, digital applications, gaming, interviews, Jeep, Jeep Wrangler, jeep.com, Online, online advertising, rich media banners, Sapient, SapientNitro, the making of, ugc, user-generated content, video, video game, Wrangler | Comments Off on Jeep: Call of Duty Black Ops
Out with the old and in with the new-here is what the profile of a creative lead looks like in the new world order. Welcome to the 21st Century people!
Jun 17, 2011 | Categories: Thoughts | Tags: advertising, anthropologist, Brett Malden, Brett Malden ECD, Brett Malden EP, Brett Malden Global Lead of Integrated Production, businessman, CD stereotypes, client-facing, creative teams, culturally aware and relevant, diversified, dynamic personalities, eclectic, engineer, entrepreneur, green, illustrator, industrial designer, influencer, Piggly Wiggly, product designer, renaissance man, revenue aware, student, tastemaker, teacher, technologists, video, viral, writer | Leave A Comment »
“Boutique Cruising” :30 second TV Spot in support of the ‘Designed For You’ campaign. Also repurposed for digital applications including rich media banners, online display ads and as general content for the brand website. See more at “Celebrity.” Music by Dj Dimitri from Paris.
Jun 05, 2011 | Categories: Content | Tags: advertising, banners, Boutique Cruising, branded content, Branding, Brett Malden, Celebrity Cruises, cruises, Designed For You, digital age, emerging media, iko cruise lines, marketing, Media, mobile marketing, online display ads, rich media, technology, video | Comments Off on Celebrity Cruises
IKO was a new multi-day cruise line planned to launch from the Port of Palm Beach in the Fall of 2009. Despite FRANK. winning the business, the company has yet to secure the required funding to commence operations.
May 12, 2011 | Categories: Pitches | Tags: advertising, Branding, cruises, digital age, emerging media, iko, iko cruise lines, iko cruises, marketing, Media, New Media, Online, process, technology, video, viral | Comments Off on IKO Cruise Lines