About

Global Executive Creative Director/Executive Design and Innovation Director and UX Lead with 20+ years of building integrated consumer experiences for some of the world’s most recognized brands including GOOGLE, Volkswagen, Microsoft, Mercedes Benz, Red Bull, Dell, American Express, HP, Toyota, COKE, NBCUniversal, Domino’s Pizza, Minute Maid, etc. Expert in branding (building visual and corporate identity systems), concepting and strategic development for large integrated advertising campaigns and production of multi-channel marketing assets with emphasis on Web 2.0/3.0 tools and tactics. Proven ability to build, motivate and inspire high-performance creative and digital teams to deliver award-winning work under tight deadlines and restricted budgets.

A multi-talented, multi-disciplined, multi-dimensional, non-traditional adman that has evolved into a powerful high-performance brand that is:

    One Part Strategy-I Engineer It
    One Part Creative-I Think It
    One Part Production-I Build It
    One Part Distribution-I Deliver It

As a “design thinker”, I excel at creating integrated user engagement strategies, tools and tactics that deliver on defined objectives with measurable results. Bringing together clear and relevant messaging, digital and emerging media, smart design, and engaging immersive environments with compelling and sustainable content, my wide range of experience and expertise has prepared me to confidently and consistently concept, design and produce unique user experiences and client solutions that matter in an insatiable, mobile and highly competitive global marketplace.

Specialties: Content Creation; Concepting and Ideation; Storytelling; Design; Brand + Product Innovation; Strategic Thinking; Technology; Problem Solving; Interactive + Experiential Marketing; Pitches + Client Presentations; Business Development; Learning/Teaching; Building High-Performance Teams; Advertising; Communicating; eBusiness + F-Commerce, Web 2.0/3.0, New + Emerging Media; Social Networks, Community Engagement + Management; Customer Acquisition + Community Nurturing; Mobile Marketing + Applications; Crowdsourcing + Co-Creation; Fashion and Entertainment; Pop Culture; Gaming; Gadgets and all things COOL.

Aliases include: “Dr.Malden”; “The Rev” and “bmw”. Additional color and commentary provided upon request:-).

Cheers-