Jeep: Grand Cherokee
Jeep Grand Cherokee :30 TV spot with Wieden + Kennedy edited and repurposed for digital applications including rich media banners, online display ads and intro video content for the main jeep.com website. See more of the digital online experience at “Jeep.”
Jun 30, 2011 | Categories: Content | Tags: 30 second spot, advertising, banners, branded content, content, digital applications, display ads, Grand Cherokee, intro video, Jeep, Jeep Grand Cherokee, jeep.com, Online, online advertising, online display ads, rich media banners, Sapient, SapientNitro, ugc, user-generated content, video, W+K, Wieden, Wieden + Kennedy | Comments Off on Jeep: Grand Cherokee
Jeep: Call of Duty Black Ops
Behind the scenes/making of Activision’s ‘Call of Duty’ video game prominently featuring the Jeep Wrangler. This was part of a larger coop venture promoting the new special edition Black Ops model Jeep Wrangler for 2011 featured on the product website at “BLACK OPS.”
Jun 29, 2011 | Categories: Content | Tags: 2011, Activision, advertising, b-roll, banners, behind the scenes, Black Ops, branded content, Call of Duty, Chrysler, Chrysler Jeep, content, coop, coop venture, design team, digital applications, gaming, interviews, Jeep, Jeep Wrangler, jeep.com, Online, online advertising, rich media banners, Sapient, SapientNitro, the making of, ugc, user-generated content, video, video game, Wrangler | Comments Off on Jeep: Call of Duty Black Ops
Chrysler 200
“Change Is Good” :15 second spot edited and repurposed for digital applications (rich media banners and Chrysler brand web content) for the all new Chrysler 200 for 2011 which replaces the Sebring. See more of the digital online experience that I was part of creating and producing at “Chrysler.”
Jun 28, 2011 | Categories: Content | Tags: 15 second spot, 2011 Chrysler 200, banners, branded content, Change is Good, Chrysler, Chrysler 200, chrysler brand website, chrysler.com, crysler brand web content, digital, Online, online advertising, online display ads, rich media, rich media banners, SapientNitro, W+K, web content, Wieden + Kennedy | Comments Off on Chrysler 200
Powerade: Mindscreen
Coke Powerade “Mindscreen” :30 second TV spot with Fallon edited and repurposed for digital applications including rich media banners, online display ads and video content for the product website promoting Powerade’s sponsorship of the 2010 FIFA World Cup directing traffic to their YouTube Channel. See more at “Hydrate.”
Jun 26, 2011 | Categories: Content | Tags: 2010 FIFA World Cup, 30 second TV spot, Brett Malden ECD, Brett Malden EP, Brett Malden Global Lead of Integrated Production, Coke, digital applications, Fallon, Hydrate, Mindscreen, New Media, online display ads, Powerade, rich media banners, video content, Youtube Channel | Comments Off on Powerade: Mindscreen